Appointy Premium lets you generate a category-specific booking URL so customers can go directly to a particular Service Category instead of starting from the full booking page.
This is useful when you want customers to choose from a specific group of related services.
For example, if your website has a dedicated Hair Services page, you can link its Book Now button directly to the Hair Services category in Appointy.
Why use a category-specific booking URL?
A category-specific URL helps you:
- Send customers directly to a relevant group of services
- Reduce unnecessary steps in the booking journey
- Match booking links to specific pages on your website
- Promote selected service categories in campaigns
- Share a focused booking experience through email, social media, or messaging
For example:
Website page: Massage Services
Booking link: Massage category URL
The customer can then choose from services such as:
- Swedish Massage
- Deep Tissue Massage
- Sports Massage
without first browsing unrelated categories.
How to find a category-specific booking URL
Quick navigation
Settings → Masters → Categories → Select Category → Copy Category Link
Steps
- Log in to your Appointy admin account.
- Go to Settings.
- Under Masters, open Categories.
- Select the category whose booking URL you want to share.
- The Update Category window will open.
- Locate the Link shown below the Parent Category field.
- Click the Copy icon to copy the category-specific booking URL.
You can now use this URL anywhere you want customers to access that category directly.
Where can you use a category-specific booking URL?
You can use the link in places such as:
- Your website
- Landing pages
- Email campaigns
- SMS or messaging
- Social media
- Digital advertisements
- QR codes
- Customer support conversations
The customer will be taken directly to the selected category instead of the general booking flow.
Use category-specific URLs on your website
One of the strongest use cases is connecting category URLs to relevant pages on your website.
For example:
Website page: Hair Services
CTA: Book Hair Services
Destination: Hair Services category URL
Or:
Website page: Fitness Classes
CTA: View Available Classes
Destination: Fitness Classes category URL
This creates a more relevant journey because the customer has already shown interest in that category.
Example: Salon website
Suppose a salon website has separate pages for:
- Hair
- Nails
- Skin Treatments
Instead of using the same general booking link on every page, you can use:
Hair page
→ Hair category booking URL
Nails page
→ Nail category booking URL
Skin Treatments page
→ Skin Treatments category booking URL
Customers then see only the relevant group of services for the page they came from.
Category-specific URL vs service-specific URL
Use a category-specific URL when you want customers to choose from several related services.
For example:
Massage
- Swedish Massage
- Deep Tissue Massage
- Sports Massage
Use a service-specific URL when you want customers to go directly to one individual service.
For example:
Deep Tissue Massage
This distinction helps you choose the right level of booking flow for each campaign or webpage.
Category-specific URLs and parent-child categories
If you use parent and child category hierarchies, you can share the URL for the category you want customers to enter through.
For example:
Parent Category: Hair Services
Child Category: Hair Color
You may share the Hair Services URL when customers should browse multiple related options, or a more specific category URL when you want a narrower booking journey.
Frequently Asked Questions
What is a category-specific booking URL?
It is a booking link that takes customers directly to a particular Service Category instead of the general booking page.
Where can I find the category booking URL?
Go to:
Settings → Masters → Categories → Select Category
The category-specific URL appears in the Update Category window.
Can I add a category booking URL to my website?
Yes. You can use it behind buttons, text links, or CTAs on relevant website pages.
Can I share a category URL in an email or message?
Yes. You can share the link through email, SMS, messaging, social media, or other channels.
Should I use a category URL or service URL?
Use a category URL when customers should choose from multiple related services.
Use a service URL when you want to send customers directly to one specific service.
Does sharing a category URL change the category?
No. It only provides a direct path for customers to access that category.